{"id":4298,"date":"2019-01-23T16:11:54","date_gmt":"2019-01-23T15:11:54","guid":{"rendered":"https:\/\/www.gooma.biz\/kako-privuci-i-zadrzati-djelatnike\/"},"modified":"2019-01-23T16:11:54","modified_gmt":"2019-01-23T15:11:54","slug":"kako-privuci-i-zadrzati-djelatnike","status":"publish","type":"post","link":"https:\/\/www.gooma.biz\/sr\/kako-privuci-i-zadrzati-djelatnike\/","title":{"rendered":"Savjeti koji \u0107e vam pomo\u0107i da privu\u010dete i zadr\u017eite najbolje djelatnike"},"content":{"rendered":"

Kako privu\u0107i i zadr\u017eati najbolje djelatnike?<\/span><\/strong><\/h2>\n<\/div>
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Jedan od izazova o kojem se po\u010delo sve vi\u0161e razmi\u0161ljati u 2018. godini, a sigurno se nastavlja i u ovoj godini, je privla\u010denje i zadr\u017eavanje kvalitetnog kadra.<\/span><\/p>\n

Ne mo\u017eemo ih u potpunosti „kriviti“ za ovaj trend, no \u010dinjenica je da su upravo milenijalci generacija koja na prvo mjesto u \u017eivotu stavlja dobar odnos privatnog i poslovnog. Kako bi to postigli, \u010desto mijenjaju poslove pa \u010dak i zanimanja. Kako bi prona\u0161li balans, \u010de\u0161\u0107e se odlu\u010duju za freelance poslove ili posao mikro poduzetnika. Zbog toga danas mnogi poslodavci nastoje provesti u svojim tvrtkama digitalnu transformaciju i prilagoditi radnu okolinu zahtjevima novog doba.<\/span><\/p>\n

S tehnologijom koja nam je na raspolaganju, poslodavcima je vrlo jednostavno prona\u0107i djelatnike s optimalnim setom vje\u0161tina S druge strane, i potencijalnim zaposlenicima je lak\u0161e prona\u0107i tvrtku u kojoj bi \u017eeljeli raditi. Ipak, problem na koji poslodavci sve \u010de\u0161\u0107e nailaze je kako takve djelatnike zadr\u017eati i ste\u0107i njihovu vjernost.<\/span><\/p>\n

Vjerujemo da vam ovi savjeti mogu uvelike olak\u0161ati potragu.<\/span><\/p>\n<\/div>

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1. Pazite kako se predstavljate u digitalnom svijetu<\/span><\/h3>\n

Sve tvrtke moraju obratiti pa\u017enju na to kako se predstavljaju online, jer je to mjesto prvog kontakta s potencijalnim djelatnikom. Budite dru\u0161tveni, inovativni i pristupa\u010dni i poka\u017eite to na svojim internetskim stranicama ili kroz komunikaciju na dru\u0161tvenim mre\u017eama.\u00a0<\/span><\/p>\n<\/div><\/div><\/div>

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2. Skratite proces zapo\u0161ljavanja<\/span><\/h3>\n

Ubrzani tempo \u017eivota ne podr\u017eava vi\u0161emjese\u010dna testiranja i bezbrojne krugove razgovora. Ako je va\u0161a praksa zapo\u0161ljavanja upravo takva, o\u010dekujte da \u0107e vam najve\u0107e talente ugrabiti oni koji su svoj proces zapo\u0161ljavanja prilagodili digitalnoj eri.<\/span><\/p>\n<\/div>

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Prvi kontakt s potencijalnim djelatnikom mo\u017ee se ostvariti online, Na isti na\u010din mogu\u0107e je obaviti i inicijalna testiranja op\u0107e kulture, razine pismenosti ili specifi\u010dnih vje\u0161tina. Ako va\u0161 potencijalni djelatnik ne mo\u017ee fizi\u010dki do\u0107i na razgovor, omogu\u0107ite ga putem nekog od dostupnih online servisa (Skype<\/a>, Slack, Viber\u2026). <\/span><\/p>\n

Kako bi privukli motivirane djelatnike koji ciljalju na dugoro\u010dno zaposlenje, ve\u0107 u samom startu poka\u017eite fleksibilnost i pristupa\u010dnost.<\/span><\/p>\n<\/div><\/div><\/div>

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3. Pojednostavite procese unutar tvrtke<\/span><\/h3>\n

Dana\u0161nja tehnologija omogu\u0107ila je brojne aplikacije i cjelovita rje\u0161enja koja olak\u0161avaju poslovanje. Ovakva ulaganja su dugoro\u010dno isplativa, bilo da je rije\u010d o racionalizaciji tro\u0161kova ili u\u010dvr\u0161\u0107ivanju odnosa sa zaposlenicima.<\/span><\/p>\n<\/div><\/div><\/div>

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Jedno od va\u017enih pitanja je i\u00a0politika putnih tro\u0161kova.<\/span><\/a>\u00a0Kada je u pitanju zapo\u0161ljavanje i zadr\u017eavanja najboljih djelatnika, ona vam mo\u017ee donijeti prednost pred konkurencijom.<\/span><\/p>\n

Ona mora biti\u00a0napisana jasnim jezikom te da djelatnici u njoj lako pronalaze potrebne informacije<\/span><\/a>\u00a0Zato, izbacite nerazumljive pravne izraze ili nejasne re\u010denice. Cilj je da je se djelatnici pridr\u017eavaju putne politike, a ne da analiziraju njeno tuma\u010denje.<\/span><\/p>\n<\/div><\/div><\/div>

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Na primjer, aplikacija GOOMA<\/span><\/a>\u00a0, poma\u017ee vam u lak\u0161oj organizaciji putovanja i pra\u0107enju tro\u0161kova.Istovremeno, va\u0161im djelatnicima omogu\u0107uje da se na putovanjima usmjere na ono va\u017eno- odr\u017eavanje suradnje s partnerima i sklapanje novih poslova.<\/span><\/p>\n

Uz to, kratkim anonimnim anketama redovito provjeravajte i koliko su va\u0161i djelaznici zadovoljni politikom putnih tro\u0161kova.\u00a0 Na taj na\u010din mo\u017eete na vrijeme prepoznati i sprije\u010diti potencijalne probleme.\u00a0<\/span><\/p>\n<\/div>

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4. Konstantno ula\u017eite u svoje djelatnike<\/span><\/h3>\n

Zahvaljuju\u0107i dru\u0161tvenim mre\u017eama, danas svi mogu jednostavno vidjeti koliko ula\u017eete u svoje zaposlenike. Bez obzira prati li ove podatke va\u0161 novi potencijalni zaposlenik, kupac, suradnik ili mo\u017eda konkurent, jedna stvar je sigurna.\u00a0 Uklju\u010dite svoje djelatnike u aktivnosti koje im poma\u017eu da oja\u010daju postoje\u0107e i razviju nove vje\u0161tine i pove\u0107aju svoju produktivnost. Na taj na\u010din dobivate produktivnijeg, no \u0161to je puno va\u017enije, i zadovoljnijeg zaposlenika.\u00a0<\/span><\/p>\n<\/div><\/div><\/div>

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